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You Deserve Better
You deserve a marketing agency that is dedicated to YOUR success, not the manufacturer’s.
CBC is committed to each dealership we work with.
Every client gets:
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Expertly developed strategies.
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A team that knows what it takes to make a dealership successful.
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Creative that builds your brand and is unique to you.
Here’s how the competition stacks up against our experience and knowledge:
THEM Startups after The Great Recession with limited experience.
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US 40+ years in the industry – overcoming every challenge.
THEM Narrow focus on media of choice – often with a pre-determined plan for you modeled around an "average dealership."
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US Full service approach where all media is reviewed, considered, and executed specifically with your needs in mind.
THEM Templated creative where your OEM brand is the point of emphasis.
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US Custom creative where your dealership brand – not the OEM brand – takes center stage.
THEM Massive employer with rotating entry-level employees assigned to your account at random.
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US Boutique agency where all front-facing team members are senior level. Client assignments are handpicked by agency leadership based on fit, experience, and ability.
THEM OEM alliance is the priority – not your dealership. They operate within manufacturer-dictated conditions because their business model depends on volume.
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US Your dealership needs are all we focus on. We are intentionally independent and our business model is designed to make an impact for the best dealers in America – not every dealer.
THEM Red tape, bureaucracy, and endless help desks, tickets, and faceless people in call centers.
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US Our team is nimble, attentive, and will be in your dealership regularly. You have immediate access to all members of your CBC team on demand – with no barriers.
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