"Everyone's getting the same message [from the OEM] and that doesn't work." - Bob Myhal Everyone is peddling data. Data has become the...

OEM APPROVED MANUACTURING PARTNERSHIP Mazda has officially rolled out their Retail Go-To-Market Plus program and it’s leaving a lot of...

Structured data, also known as schema markup, is a powerful SEO tool that can enhance your dealership's online visibility and increase...

Pandemic or not, success in the car business comes down to maintaining flexibility, managing inventory and expenses, and keeping as much...

I’m sure it has happened to you before in one way or another. A smooth-talking marketing salesperson from a big agency comes in with a...

One of our most common questions from growing dealerships is: “How do we grow to be like Brandon Ford?” The short answer is time,...