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"I hate advertising agencies, that's why I hired CBC!" |
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Bert Boeckmann
Galpin Motors
Los Angeles, California
CBC Client since 1991
"I've enjoyed the years we've had together with CBC.
You've come up with a lot of great ideas for us.
If you remember, the number one project when you came aboard,
was that we wanted to overtake all of our close competition,
and perhaps even one day be #1. And by golly we did it."
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John Anderson
Anderson Honda
Palo Alto, CA
CBC Client since 1996
"The results in dealing with CBC is, that they’ve really as I said earlier helped me pull it all together. They just make the thing work and they have a real good perspective and I think a fresh perspective. It's nothing that’s duplicated anywhere in your marketplace, so it's really, I just can’t say enough about it."
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Paul Levine
Brandon Ford
Tampa, Florida
CBC Client since 2001
"When Brandon Ford first partnered with CBC to take over its advertising in 2001, we were ranked #182 out of the 4,000 plus Ford dealers in the nation. The next year, 2002, Brandon Ford climbed to #48 and in 2003 we were #13. In 2004 we climbed to #8. As of September 2005 Brandon Ford is the 6th largest volume Ford dealer in the world for all of 2005 and still climbing.
Partnering with CBC helped us grow in market share more than we could ever have expected. But that’s not the only areas in which we grew. Our per vehicle gross, our net profit, our parts business and our service business exploded at the same time!"
-Paul Levine
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Why have some of America's
most successful dealers
had such long-term relationships
with CBC Advertising? |
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Mark Boniol
Mark Dodge
Lake Charles, Louisiana
CBC Client since 1997
"The research that CBC does really takes a lot of the
guess work out of the game. We feel like we’re advertising
right to our target audience. You know a lot of my customers tell me, 'Man it seems
like you’re on TV all the time.' Well, I’m not really
but I’m glad they think so. Actually, we’re on when they’re
watching and that’s what’s important, and I would attribute
that to all of the research." |
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JR Toothman
Toothman Ford.
Grafton, WV
CBC Client since 2003
"In late 2003 I hired CBC with two goals in mind. The first, to improve unit sales and increase my grosses. When you sell 30-50 cars a month you need to protect gross to pull off a decent month. With CBC we not only increased our grosses by up to 30%, but we also sold more cars which was my second goal. In our first 18 months with CBC our new units were up by close to 43%. I know CBC works with some of the biggest dealers in the country, but I still feel like I’m their only client.
CBC has been
very quick to adapt to our changing strategies and not
skip a beat. That’s been a real positive. CBC is going
to be my ad agency for a very long time." |
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Jolly John Pulsifer
Jolly John Chr Dodge Jeep
Saco, Maine
CBC Client since 1986
"They put us on the right track each time, every time, all the time. We get the correct information which is exactly what we need to make a proper buys in what media we should be in."
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Phil Humbert
Superior Lexus
Kansas City, Missouri
CBC Client since 2001
"CBC's production is terrific, I get very fast turnaround.
Often I need it on a short fuse and I get that turn
around I'm looking for, but never at the expense of
quality.
I know CBC has a lot of big clients but I really feel
like they're my own in-house agency and feel like I
can reach anyone in their organization at a moment's
notice. That's what sets their service apart from some
of the other advertising agencies I've used in the past."
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CBC is a full service advertising and marketing agency. We have been partnering with successful dealerships from East Coast to West Coast for over 25 years.
CBC presently works with 122 clients in over 100 locations including some some of the most successful dealers in North America. The CBC Team understands the automobile business and the challenges of operating a dealership, or chain of dealerships. Our team of professionals utilize this knowledge and experience to help good dealers achieve their goals of more traffic and greater profitability on a consistent basis.
CBC clients enjoy the benefits of an inclusive relationship with our subsidiary companies; Sound & Motion, a full service, state-of-the-art, electronic digital production center, as well as a complete graphic arts department for print, billboard, point-of-purchase and collateral materials. CBC affliliate ‘Research Partners’ was the first integrated retail automotive research service in America to provide Media Habits Analysis. This service gives CBC clients an ‘insider’ peek at the data necessary to enjoy greater media efficiency and a substantial competitive edge.
If you would like to know more about how we can help you achieve your goals,
contact us today!
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for FREE DVD.
to visit www.CBCAds.com
to visit ResearchPartners.com.
to receive an immediate telephone call from a CBC partner.
Or call 1-800-222-2682 |
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